Use the #WBW2018 creative assets
In 2016, we aligned the WBW campaign to the United Nations Sustainable Development Goals (SDGs). We began the 15-year journey to achieve sustainable development through breastfeeding by 2030. We call this the WBW-SDGs Campaign.
WABA clustered the UN SDGs into 4 Thematic Areas that relate to each other and to breastfeeding.
#WBW2018 focuses on Thematic Area 1 which is to prevent malnutrition in all its forms, to ensure food security even in times of crises and to break the cycle of poverty.
A sustainable and more equal world begins with efforts to end poverty, protect the planet and ensure prosperity for all. Malnutrition, food insecurity and poverty affect millions and stand in the way of sustainable development.
Breastfeeding is a universal solution that gives everyone a fair start in life and lays the foundation for good health and survival of children and women.
The Objectives of #WBW2018 are to:
A team effort is needed to make breastfeeding work. We are inspired by your support and the work you do. Join the #WBW2018 social media movement by using the creative assets and interacting on social media channels.
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Get ideas on exciting #WBW2018 events you can organise from our Pledge Map.
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Tell us about your #WBW2018 event and get your e-certificate
WABA asserts all rights under the Berne Convention over the images we create. This copyright is subject to fair use, with appropriate attribution to WABA. The image may be used in celebrating World Breastfeeding Week and other activities related to the protection, promotion and support of breastfeeding. The image must not be changed in any way or used in any way that damages WABA's reputation, whether by content, context or association. Permission must always be sought before the image is used in any commercial activity. The image known as SDG-WBW must not be used in any activity sponsored by companies producing or marketing breastmilk substitutes, related equipment and complementary foods.